Sandbox Effect is causing new web sites not to rank very well in the search results of Google, not even for the least competitive phrases. It usually means that a filter is being placed on new web sites and cannot rank very high for most words or phrases for a certain amount of time.
There has been a lot of debate as to why Google uses the sandbox filter. However, it is believed that this is an attempt by Google to discourage web site owners that uses SEO Spam techniques or some call it as blackhat technique to rank high fast and make a quick buck before Google discovers it. This is largely because Google uses link popularity so much to rank web sites in it's search engine.
There is no way to know for sure if a new web site is in the Sandbox, but the best way to determine if you are in the Sandbox is if your web site has a good amount of quality backlinks, quality content and a good ranking on other search engines, such as Yahoo!, MSN and Ask Jeeves, but still no where in Google's search engine results for your keywords.
It is a common trend that it can take up to 6 months before a new web site can get a high ranking in Google's search engine results and out of the Sandbox, but this varies from web site to web site. It also depends on how competitive your new web site's market and keywords are.
There is no known way of speeding up the amount time a new web site is in the Sandbox. But some new websites tend to get away with it by doing some tagging through social bookmarking sites. Some would even buy links from blogs or sites with high PR and were able to be crawled by SE spiders earlier than expected.
Showing posts with label link popularity. Show all posts
Showing posts with label link popularity. Show all posts
Thursday, October 30, 2008
Monday, October 13, 2008
Link Building Basics
Links plays a major role in search engine rankings. They provide you with the popularity the you seek and the traffic that you need. There are lot of ways in acquiring them, but before you do you need to know everything about this links to avoid getting the unnecessary links or the link you don’t need for your site.
4 Important Things that you need to know about links
· Authority, trust and relevance of the link
· How search engines evaluate links
· Different type of links
· The value of link popularity
Trust
- the measure of how well search engines “trusts” a particular website to provide an accurate and reliable information. How does search engine measure trust? The answer, only SE knows. But trust is usually a name given to a set of metrics that appear to influence ones search engine rankings.
Key factors for Trust
· Links coming from authority sites and popular sites.
· Link popularity growth patterns and ageing
· Links coming from the same niche
· Power links from different niche with relevant link text – denoting the site as topical authority
Search engines use time-base indicators and link quality to establish web site trust. This trust in turn helps boost the sites search engine rankings. The best way in taking advantage of this approach is to:
· Gather your best links as early as possible(remember that link age is a factor)
· Adopt a natural link building pattern; as they say, slowly but surely.
· Make a link building balance by actively seeking “power links”.
Authority
- like trust, authority is a term that refers to a site’s reputation over a particular topic. Search engines use “authority” to measure a web sites reputation within a niche. A site maybe considered as an authority in one topic but doesn’t rank at all on other topics.
Key factors for Authority:
· Quality links from the same niche
· Links coming from different niche but using relevant link text
· Link popularity
When trust and authority combined, a domain can easily rank for search terms within their own niche. They can also dominate or rank on low-competition terms from other niche with no problems.
A good example for these are sites like : Wikipedia and About.com. These domain have built sufficient trust and authority that a new page on them can rank well on major search engines.
Relevance
- it is simply a link coming from the same niche. Search engines consider them as a community/niche and measures them as a group of websites who interlinks to and with each other and carries a similar topic or theme.
Links coming from this sites carries more weight because they offer a better chance of evaluating the information that those that are outside the niche.
Link Evaluation
Search engine consider the following as primary factors in evaluating the value of a link:
· Anchor text
· Relevance of the linking site/page
· Authority of the linking site/page
· Link popularity/Pare rank of the linking site/page
· Different types of links
· Link and site age
Next time I will be discussing on the last 2 items. The value of Link Popularity and Different types of links.
Do you like my post? Feel free to subscribe to my feeds
4 Important Things that you need to know about links
· Authority, trust and relevance of the link
· How search engines evaluate links
· Different type of links
· The value of link popularity
Trust
- the measure of how well search engines “trusts” a particular website to provide an accurate and reliable information. How does search engine measure trust? The answer, only SE knows. But trust is usually a name given to a set of metrics that appear to influence ones search engine rankings.
Key factors for Trust
· Links coming from authority sites and popular sites.
· Link popularity growth patterns and ageing
· Links coming from the same niche
· Power links from different niche with relevant link text – denoting the site as topical authority
Search engines use time-base indicators and link quality to establish web site trust. This trust in turn helps boost the sites search engine rankings. The best way in taking advantage of this approach is to:
· Gather your best links as early as possible(remember that link age is a factor)
· Adopt a natural link building pattern; as they say, slowly but surely.
· Make a link building balance by actively seeking “power links”.
Authority
- like trust, authority is a term that refers to a site’s reputation over a particular topic. Search engines use “authority” to measure a web sites reputation within a niche. A site maybe considered as an authority in one topic but doesn’t rank at all on other topics.
Key factors for Authority:
· Quality links from the same niche
· Links coming from different niche but using relevant link text
· Link popularity
When trust and authority combined, a domain can easily rank for search terms within their own niche. They can also dominate or rank on low-competition terms from other niche with no problems.
A good example for these are sites like : Wikipedia and About.com. These domain have built sufficient trust and authority that a new page on them can rank well on major search engines.
Relevance
- it is simply a link coming from the same niche. Search engines consider them as a community/niche and measures them as a group of websites who interlinks to and with each other and carries a similar topic or theme.
Links coming from this sites carries more weight because they offer a better chance of evaluating the information that those that are outside the niche.
Link Evaluation
Search engine consider the following as primary factors in evaluating the value of a link:
· Anchor text
· Relevance of the linking site/page
· Authority of the linking site/page
· Link popularity/Pare rank of the linking site/page
· Different types of links
· Link and site age
Next time I will be discussing on the last 2 items. The value of Link Popularity and Different types of links.
Do you like my post? Feel free to subscribe to my feeds
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